Learning the stock market seems difficult.

But contrary to popular belief, the best amatuer investors are not the investors who know the most.

Instead, the simplest of strategies has proven the most effective way to build wealth.

When learning the stock market, here’s 8 simple rules to follow to get rich.

Learning the Stock Market

# 1) Focus On Your Savings Rate

Who will have accumulated more wealth in 10 years?

Someone with $500 to invest willing to take a risk to find the next Facebook?

Or someone who chooses a simple investing strategy but is focused on growing the percent of the income they save?

Give me the later every time.

Many beginners don’t start investing because they don’t think they have enough money.

But a better approach would be to–Start with whatever you can. Then, focus on increasing your savings rate overtime.

Even if you’re investing 1% of your income, that’s better than 0%. The important thing to do is get started, with the idea you’re going to increase the amount you save.

# 2) Choose Your Asset Allocation Wisely

If you’re committed to investing, the next question is–what do you invest in?

This question is well debated. With so many opinions out there, it’s best to go with facts.

Here’s the truth when it comes to investing–passive investor returns are superior to active investors.

From the most recent DALBAR study, which tracks returns of passive investors vs. active investors over a 30-year period:

  • 10.35% – 30-year return of S&P 500
  • 3.66% – 30-year average return of equity investors

To simplify–investors who tried to beat the market averaged a return of 3.66%. All that time, the 30-year return of the S&P 500 Index was 10.35%. So, instead of worrying about finding the perfect mutual fund or stock–you’re much better off in investing in the entire stock market.

What’s nice is that the strategy that involves less time, less effort, and less worry–is the superior strategy.

Here’s two good options for getting started:

  1. Vanguard – This is where I invest my own money using their target date retirement fund. Their minimums are $1,000.
  2. Betterment – Is my recommendation for those who prefer a totally hands off approach. Their minimums start at $1.

Related Reading:

# 3) Minimize Fees

Why do so many investors, including professionals, underperform the market?

One reason is fees.

A large percentage of the 6.69% gap between between index funds and active investors is fees.

Fees for transactions, management fees, fees to attract new investors, etc…

Investment companies make money with fees. These fees subtract from the money you make.

Fortunately, fees are something you can control.

Betterment as I mentioned above has a .25% fee.

Vanguard’s Target Date Retirement Fund has a .16% fee.

# 4) Minimize Taxes

What else can you control?


Every dollar you don’t pay in taxes goes towards increasing your overall return.

The smart strategy here is to invest in retirement accounts like IRAs  and 401(k)s.

More advanced strategies including tax loss harvesting and allocating your assets properly within retirement accounts and taxable accounts.

This is something Betterment can take care of for you (at no additional fee).


# 5) Automate Contributions

You don’t want to think too much about investing.

Automate as much as your savings as you can. For some this means investing into a 401(k). For others, it may mean setting up automatic withdrawals from your bank account to an IRA or taxable account.

# 6) Set Alerts To Increase Saving Rates

Your savings rate determines the speed at which you accumulate wealth. The larger the gap between your income and expenses the better.

Most of us decide one day to save say 10% or so in their 401(k) then leave it at that. Years go by without considering to increase that amount, even after multiple income increases.

Instead, get in the habit of increasing your savings rate.

Try to increase the amount you save of your income by 1% a quarter. That’s very doable. It will take just over 6 years to reach a 25% savings rate.

Something I do myself is to have a Calendar alert to remind my to increase my savings rate by 1% every 90 days.

# 7) There’s No Escaping Risk

Two months back on The Ways To Wealth Facebook Page, I posted:

Here’s the link to the post.

The below chart from the post is concerning:

Based on the data, younger investors are much more conservative than older investors.

But here’s the thing–there’s no escaping risk. 

Keeping your money in cash means losing money to inflation every year.

Yes the stock market is risky. However, the longer you stay invested–the less riskier it gets.

Below is a chart of the range of returns the stock market has provided over 30 years.

Source: A Wealth of Common Sense

So a hair below 8% was the worst the stock market performed over 30 years. Even if you had the unfortunate timing of investing over the worse possible 30-year span since 1926–you still returned almost 8% (or around 5% after inflation).

Yes, there are years when the stock market declines. But as long as you don’t sell when it’s down and maintain a long-term perspective, there’s little risk.

# 8) Have Realistic Expectations

Investing is a great way to build incredible wealth. In fact, it’s an absolute requirement if your ultimate goal is to someday become rich.

However, many go in with the mindset that they’re going to double their money again and again. Then, quickly get rich.

But that’s not how successful investors think and act.

Instead, successful investors more or less wake up a millionaire.

In other words, over 10+ years they save a good chunk of their income. They stay invested during good times and bad, and then one day, look up to see their accounts have surpassed $1,000,000.

This was pretty much all going on in the background while they set up systems to invest their money.

The S&P 500 Index has returned about 10% for the last 30-years. After inflation about 7%.

While over one year that means $1,000 on average will turn into $1,070. Over 30 years, that $1,000 will turn into $7,612.

Of course, you don’t want to stop at $1,000.

If you were to invest $1,000 a month (a 25% savings rate on a $4,000 a month income) for 30 years, you’d have $1,220,488.

The important thing is to get started. Again, here’s investment providers you can start with today:

  1. Vanguard – This is where I invest my own money using their target date retirement fund. Their minimums are $1,000.
  2. Betterment – Is my recommendation for those who prefer a totally hands off approach. Their minimums start at just $1.