About The Ways To Wealth
The Ways To Wealth is an independent personal finance website that publishes reviews, “how to” guides, best-of lists, product comparisons and more.
Since our inception in 2016, over 19 million readers have turned to us for insights and recommendations on topics as wide-ranging as side hustles, online jobs, budgeting, investing, travel hacking and everything in between.
The site’s founder and editor is R.J. Weiss, CFP®.
Our Mission Statement
Make a difference in people’s lives by delivering objective, reliable advice and recommendations that help them make more money, save more money, and invest their money wisely.
Meet the Team
- R.J. Weiss, Editor-in-Chief
Weiss is the founder, editor and principal writer for The Ways To Wealth. He is a CERTIFIED FINANCIAL PLANNER™ whose work has appeared in Forbes, Bloomberg, MSN Money and other publications.
- Jenni Sisson, Contributor
Sisson is a freelance writer and editor who covers personal finance, technology and entrepreneurship. Her work has appeared in The Money Mindset, The Ultimate Financial Guide for Oil and Gas Professionals and The Physician’s Guide to Personal Finance.
- Vanessa Zeigler, Contributor
Vanessa Zeigler is a freelance writer and editor focused on personal finance and time management. She has an MBA from Duke University and is a certified Project Management Professional (PMP). She writes about frugal-living techniques, side hustles, product testing, selling on Etsy and eBay, and using money-making apps.
Our Three Core Principles
- Make a Difference. We believe that money, when leveraged correctly, is a tool that can help people maximize their happiness. Good financial decisions can give people the freedom to ditch a job they hate, start a business, or move across the country to live where they want. Our primary goal is to help readers identify what matters most to them — whether that’s breaking out of the paycheck to paycheck cycle or figuring out how to travel the world — and offer actionable steps that can help them make their ideal life a reality.
- Act With Integrity. Readers come to our site looking for ways to improve their financial life. Whether they’re struggling to build an emergency fund, get out of debt, or need advice about how to invest for their future, we always deliver the same advice we’d give to our closest friends and family.
- Be Transparent. When it comes to financial advice, there’s significant potential for conflicts of interest to arise. That’s especially true in financial publishing, where websites often generate a portion of their revenue from product recommendations and affiliate marketing. We’re committed to making sure readers know exactly how we make money, and to ensuring that our editorial decisions are never driven by our relationships with sponsors and marketing partners.
Founded in 2016, The Ways To Wealth quickly became one of the fastest-growing personal finance blogs on the web. The site has been read by over 8 million people, including nearly 4 million in 2019.
- 300,000 to 600,000 readers per month
- 10,000 verified email subscribers
- 19,000 Facebook fans
- 40,900 Pinterest followers
For more information about our audience and demographics, see our media, advertising, and sponsorship page.
About R.J. Weiss
A CERTIFIED FINANCIAL PLANNER™ with over a decade of experience in the financial services industry, Weiss has been featured in dozens of major media outlets including CNBC, NerdWallet, The New York Times, The Penny Hoarder, The Points Guy, Reader’s Digest, Self Magazine and Yahoo.
Before founding The Ways To Wealth, R.J. spent 10 years working in the financial services industry, including a stint operating his own registered investment advisory firm, where he specialized in helping young families grow and protect their net worth. Prior to that, he worked for his family’s 100-year-old independent insurance agency, specializing in home, auto and life insurance.
R.J. lives with his wife Natalie and their three kids in Geneva, IL.